O2 Mobile Broadband
| Ratings | |
| Overall | |
| Speed | |
| Reliability | |
| Value for money | |
| Customer service | |
The company was formed in 1985 and started trading under the name “Cellnet”, Telecom Securicor Cellular Radio Limited was a joint venture between BT Group (British Telecommunications) and Securicor. In 1993 Cellnet introduced GSM service in UK and its analogue eTACS service were discontinued in 2000 as part of changes to the regulation of spectrum in the UK. BT bought the remaining shares from Securicor in 1999, renaming the company BT Cellnet forming part of BT Wireless.
After demerger from BT in 2001, BT Cellnet became O2 UK, a subsidiary of mmO2 plc. This subsidiary of Telefónica Europe is currently named Telefónica O2 UK. Out of all the major UK network operators, Telefónica O2 UK has the largest number of subscribers.
O2 UK made their first move into the broadband market with the purchase of a small UK based firm named ‘Be’. In October 2007 O2 launched their own broadband service, which offers discounts for O2 mobile phone customers. The O2 Broadband service uses the Be network.
Right! What we have here is a well established, well reputed a button in the cap of reliability mobile service provider. Now are they following into the footsteps of Orange, 3 Network, T-mobile etc by offering something special to potential customers to help tip the needle in their direction?
For starters they are not forcing you in to entering any contract (works for me). Signing a contract only to find out the network signals are nowhere near strong, not only annoys the customers but it also puts extra strain on service
provider (customer complaints, cancelations, paper work, reputation etc. etc.).
To avoid all the hassle potential customers can check signal strength in their vicinity through O2’s network coverage checker. O2 Mobile Broadband gives you access to their data network sometimes referred to as GPRS (the slowest), 3G, HSDPA (the fastest on the O2 network), but also includes unlimited access to Wi-Fi through their partner, The Cloud so customers can browse the web in places like McDonalds, major airports and train stations - there are literally thousands of places surfers can get Wi-Fi access. Sometimes known as “hotspots”, you can see where these are by using the Wi-Fi hotspot locator.
Did you know Lance Massey composed the T-Mobile ringtone? Did you know “T” is for “Telekom”?
“The Future’s bright, the Future’s Orange” the slogan was created for Orange Personal Communications Services Ltd, formed in 1994, a true guru of “worth every penny” mobile phones and now mobile broadband deals. A square logo in use was adapted to eliminate any chance of consumers mistaking it for a fruit rather than the colour itself. It also needed to be a strong name in the business Colosseum like Nike and Microsoft. Establishing it as the colour Orange was the primary concern, which is seen as a strong Feng Shui colour. The Orange network was launched on 28th April 1994.
3 Mobile requires no introduction in the field of affordable and value for money mobile phone deals and packages. In early days 3 Mobile started capitalizing on their experience across the globe, the provider was initially introduced to the UK market as Hutchison 3G in 2000. The new comer quickly settled in with ever growing demands of highly competitive mobile arena by offering however cheap but reliable deals for consumers.